Photographs and images

Photographs, logos and icons

The system provides advanced features for applying photographs logos and images to your site. Typical uses would be company logos, product photographs and decorative icons. Done correctly a good photograph will add value to your website by providing additional information and making the site visually appealing.

However, not all businesses lend themselves to images so it will not devalue your site if you do not use any and adopt the text approach. If you look at our website (the one you're reading now) you will note that is text based (apart from this page) and it still looks great and does the job perfectly.

Logos

This is your company ID and a clean crisp logo will portray a very professional image of your company. Ideally it will be produced by someone with graphic design skills, particularly if it contains anything complicated. If it's a fairly plain, text based logo then a basic image editing package will be suitable, many corporate logos are just plain text although their designers spend a lot of time choosing the colours and fonts. Your logo is displayed at the top of each page. Another use of logos is to represent any trade or professional organisations you belong to.

To make adding icons easy we will be adding a standard icon library in the next release.

Icons

Little icons are useful to draw your attention to particular areas of the page. They are easy to add, but don't over do it otherwise you are on the slippery slope to producing an ugly website. Keep it clean and easy on the eye.

Photographs

The IMPORTANT thing about photographs is that:

  • They should be RELEVANT to the topic of discussion.
  • They are high quality.
  • They are suitable for the web, ie. small file size.

Here is an example showing the use of photographs. Don't concern yourself too much with the text since it's purely a demonstration.

A blue bicycle hub

These photos are real examples from a website that sells bicycle products.

They were photographed by us and cleaned up and edited using a photo editing package.

We have omitted any brand names in the text otherwise people using a search engine for these products would end up here and be hit with some hard sell for a website instead of what they were really looking for!

The front hub is available in standard quick release or 20mm axle, better still you can buy a conversion kit and easily swap between the two axle types which makes upgrading your wheels or swapping between forks real easy and cheap. All hubs are designed to take a disc brake. The rear hub (shown here) is also available in a 12mm through axle option.

This particular hub is now a design classic and shares many common features with a motor bike hub, for example the cupped flanges. The recent designs from the manufacturer are now much smaller and lighter - yet still as strong.

A hydraulic disc brake for a bicycle

A bicycle disc brake

Yes they do have them. Fully hydraulic as well!

The brake shown is a lightweight compact design that packs plenty of power depending on the size of the disc rotor used. Typically the cross country rider will choose a 165mm disc at the front and 165 or 145 rear disc. If you need more power for more extreme cross country rides then try a front rear combination of 185/165. Downhill riders will go with a 185/165, or a 185/185, or for the ultimate in power for World Cup racing there is the 205/185 combination.

Photographs can have optional captions

For those readers who will just look at the graphics, you must tell them what it is they are looking at, then they will want to read deeper into your site.

Photographs can have optional borders

We make it easy for you to place borders around your images. Sometimes a border gives the photograph more impact. In the example below we are using the exact same image but a simple formatting code applied a border to the second image.

No border

Border